One of the greatest assets of our Society is the willingness of the members to share their expertise. Here you will find professional tips, suggestions, and evidence based practices to enhance patient advocacy and customer service in your organization. Members wishing to share their expertise are encouraged to submit their article (limit 750 words) to the Webmaster. Articles submitted will be posted in the order in which they are received. Articles must be original and must be submitted with the author’s name, organization, and contact information.